Creative insights on the blog


Happiness makes for a cruel master


Comfort has become something of a secular god in recent times. Its perhaps better marketed twin, happiness, is frequently stated (by people who I often admire) as the ultimate goal in life. Find your passion, find what makes you happy and go make your dreams happen etc.

But I do find this line of thinking to be somewhat limiting. Because all of us know deep down that happiness is forever fleeting and is so often here one moment and gone in the next.

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The problem with big data


Today the world is full of statistics, trends, analyses and conclusions. Now more than ever we are being bombarded with data around the current health crisis such as infections, death rates, economic impact and recession.

One thing has become clear though, that even accurate data can be bent out of shape through the context it is given. It’s not just what is being presented but what is not being presented that taints the claims of truth being made.

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The hidden dangers of living for likes


If you’ve ever used social media then you’ll be all too familiar with the sense of awesomeness that comes when you absolutely boss an Instagram post and the likes come flooding in. Maybe it’s just me but even the best of us find it hard to totally disconnect the appreciation and approval of others to the hardwiring of our soul.

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From zero to hero on Instagram Live


It feels like everybody and their dog is hitting Instagram Live (as well Facebook and others of course) right now. I’m definitely in that category of people experimenting with this side of social media. It’s rare to peruse Instagram without several notifications popping up of friends and people seeking to best use their influence jumping on IG Live.

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